It’s the weekend! It’s also time for many shoppers to head to the grocery for pantry stocking. Those on a gluten-free diet understand that it can be an expensive lifestyle. Fortunately, some leading brand marketers offer gluten-free coupons and bargains for shoppers willing to seek them out.
Gluten-Free Coupons
Shoppers often can find a treasure trove of useful content and information on gluten-free and other “free from” manufacturers’ websites, such as healthy lifestyle content, recipe suggestions, and cooking and baking tips. Another special “find” are coupons, typically good for around $1.00 off gluten-free items. When a loaf of gluten-free bread typically retails for more than $5.00, for example, a savings of $1.00 (20%) becomes quite meaningful.
There’s typically a small catch to accessing gluten-free coupons. Manufacturers often require shoppers to register for a newsletter or join a “club” before they can access a downloadable coupon. While consumers may need to relinquish a bit of information (e.g., name, address, email), the benefits usually are worthwhile. Newsletters often are rife with useful information and frequently contain special offers and more coupons.
On the flip side, manufacturers benefit from offering coupons and special deals as well. By requiring consumers to register before a coupon download, manufacturers gain useful information on gluten-free shoppers, which they can then analyze and turn into actionable insights. One intention could be to send shoppers more customized content and personalized offers in the future.
Manufacturer coupons also are a handy marketing tool for new product introductions. Coupons help create awareness and encourage shopper trial of new items. This is extremely important in the gluten-free space where shoppers make a pretty hefty per item investment, i.e., gluten-free products cost a lot.
Where to Get Gluten-Free Coupons
We’ve put together a list of useful links below. featuring manufacturer brands known for offering coupons on their websites. Hopefully this makes your gluten-free shopping just a bit easier and less costly. Please return often to see what’s new.
- Canyon Bakehouse: Get $1.00 off a Canyon Bakehouse gluten free product.
- Glutino: Get a $1.00 off coupon when you enter your name and email.
- Pillsbury: Most downloadable coupons are for regular products. However, some gems are found now and then. For example currently available: 50 cents off coupon on one box of Chex cereal; $1.00 off coupon on one bag of Gluten Free Chex™ Granola Mix.
- Rudi’s Gluten-Free: Download $1.25 off coupon for any Rudi’s gluten-free product.
- Schaer: Coupon available when you register for the Schar Club.
- Udi’s Gluten Free: Get a $1.00 off coupon when you sign up to join the Udi’s community.
Retailer-specific Gluten-Free Coupons
There are also some retailer-specific coupons and other cost-savings programs, e.g., loyalty cards, available to shoppers. Some current gluten-free bargains include:
- Whole Foods’ March/April 2016 in-store coupon booklet. Among this edition’s gluten-free coupons:
- $1.00 off a Whole Foods Market Gluten Free Bakehouse Angel Food Cake
- $1.00 off any Canyon Bakehouse Gluten-Free item
- $1.50 off any two Enjoy Life products
- For Kroger Plus members, gluten-free coupons available on Kroger’s mobile
app include:
- 50 cents off on Among Friends gluten-free item
- $1.00 off any Ian’s natural foods product
Happy shopping and don’t forget the gluten-free coupons!